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Advertising Regulatory Board

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558: 608: 240:) is an independent entity organised and financed by members of the marketing communications industry of South Africa. Its purpose is to manage South Africa's voluntary, self-regulating system of advertising. 260: 593: 249: 32: 618: 598: 336:
that the ARB has the authority to issue an instruction (for the benefit of its members) over any advertisement (including non-members' advertisements).
123: 322: 603: 382: 613: 252:(ASA). It superseded the ASA in terms of the Electronic Communications Act in administering the Code of Advertising Practice. 278: 174: 356: 256: 524:"CONSTITUTIONAL COURT OF SOUTH AFRICA: Bliss Brands (Pty) Ltd v Advertising Regulatory Board NPC and Other (Summary)" 383:"ICASA and the Advertising Regulatory Board (ARB) MOU - 2021 – Independent Communications Authority of South Africa" 339:
In terms of Section 55 of the Electronic Communications Act, the ARB has the power to rule against broadcasters.
68: 577: 563: 479: 540: 471: 498: 523: 587: 407: 459: 433: 107: 101: 87: 553: 483: 138: 125: 475: 434:"Is the new Advertising Regulatory Board a redo of the ASA, or better?" 329:
that the ASA only had the power to issue an instruction over members.
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Bliss Brands (Pty) Ltd v Advertising Regulatory Board NPC and Others
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In 2018, the ARB was founded after the forced liquidation of the
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Cosmetics Toiletry & Fragrance Association of South Africa
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to escalate broadcast licensee issues related to advertising.
460:"A blow to the ASA is a blow to consumers : advertising" 332:
In a 2022 judgement, the Supreme Court of Appeal affirmed in
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Insights into The Law in South Africa | Welcome to Go Legal
438:
Insights into The Law in South Africa | Welcome to Go Legal
499:"Advertising watchdog gets its teeth back in SCA judgment" 609:
Self-regulatory organizations of the advertising industry
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Pet Food Industry Association of Southern Africa (PFISA)
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Herbex (Pty) Ltd v The Advertising Standards Authority
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Independent Communications Authority of South Africa
219: 214: 204: 195:
Vapour Products Association of South Africa (VPASA)
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Association for Communication and Advertising (ACA)
154: 117: 93: 82: 74: 64: 56: 38: 28: 303:Pet Food Industry Association of Southern Africa 250:Advertising Standards Authority of South Africa 33:Advertising Standards Authority of South Africa 275:Association for Communication and Advertising 8: 180:Marketing Association of South Africa (MASA) 23: 306:Vapour Products Association of South Africa 183:Association of Independent Publishers (AIP) 189:National Association of Broadcasters (DAB) 86:Albury Office Park, 1 Magalieszicht Road, 22: 186:Drinks Federation of South Africa (DFSA) 432:Müller-Mabuza, Robyn (7 January 2019). 357:"Advertising Regulatory Board launches" 348: 594:Consumer organisations in South Africa 497:Papadopoulos, Andrew (28 April 2022). 294:Association of Independent Publishers 284:Marketing Association of South Africa 7: 300:National Association of Broadcasters 619:2018 establishments in South Africa 312:South African Insurance Association 16:South African advertising regulator 14: 599:Mass media complaints authorities 297:Drinks Federation of South Africa 556: 470:(5). JetBlue Publishers: 20–21. 541:"ELECTRONIC COMMUNICATIONS ACT" 458:Schimmel, Gail (1 June 2016). 279:Interactive Advertising Bureau 175:Interactive Advertising Bureau 1: 578:Code of Advertising Practice 408:"Stakeholders & Funders" 234:Advertising Regulatory Board 24:Advertising Regulatory Board 604:Advertising in South Africa 257:Memorandum of Understanding 635: 614:Regulation in South Africa 271:The founding members are: 255:In 2021, the ARB signed a 44:; 5 years ago 139:26.1260407°S 28.0317545°E 323:Supreme Court of Appeal 321:In September 2017, the 144:-26.1260407; 28.0317545 69:Non-profit organisation 78:Advertising regulator 57:Registration no. 267:Member organisations 564:South Africa portal 135: /  60:NPC 2018/5288775/08 25: 476:10.10520/EJC192388 42:November 2018 546:. pp. 67–68. 464:Without Prejudice 363:. 8 November 2018 230: 229: 626: 580: 566: 561: 560: 559: 548: 547: 545: 537: 531: 530: 528: 520: 514: 513: 511: 509: 494: 488: 487: 455: 449: 448: 446: 444: 429: 423: 422: 420: 418: 404: 398: 397: 395: 393: 387:www.icasa.org.za 379: 373: 372: 370: 368: 353: 226: 223: 221: 159: 150: 149: 147: 146: 145: 140: 136: 133: 132: 131: 128: 110: 104: 52: 50: 45: 26: 634: 633: 629: 628: 627: 625: 624: 623: 584: 583: 576: 573: 562: 557: 555: 552: 551: 543: 539: 538: 534: 526: 522: 521: 517: 507: 505: 496: 495: 491: 457: 456: 452: 442: 440: 431: 430: 426: 416: 414: 406: 405: 401: 391: 389: 381: 380: 376: 366: 364: 355: 354: 350: 345: 319: 291: 269: 246: 218: 207: 200: 199: 198: 166: 160: 157: 143: 141: 137: 134: 129: 126: 124: 122: 121: 113: 106: 100: 48: 46: 43: 17: 12: 11: 5: 632: 630: 622: 621: 616: 611: 606: 601: 596: 586: 585: 582: 581: 572: 571:External links 569: 568: 567: 550: 549: 532: 515: 489: 450: 424: 412:www.arb.org.za 399: 374: 347: 346: 344: 341: 318: 315: 314: 313: 310: 307: 304: 301: 298: 295: 290: 287: 286: 285: 282: 276: 268: 265: 245: 242: 228: 227: 216: 212: 211: 208: 205: 202: 201: 197: 196: 193: 190: 187: 184: 181: 178: 172: 168: 167: 164: 163: 161: 155: 152: 151: 119: 115: 114: 112: 111: 97: 95: 91: 90: 84: 80: 79: 76: 72: 71: 66: 62: 61: 58: 54: 53: 40: 36: 35: 30: 15: 13: 10: 9: 6: 4: 3: 2: 631: 620: 617: 615: 612: 610: 607: 605: 602: 600: 597: 595: 592: 591: 589: 579: 575: 574: 570: 565: 554: 542: 536: 533: 525: 519: 516: 504: 500: 493: 490: 485: 481: 477: 473: 469: 465: 461: 454: 451: 439: 435: 428: 425: 413: 409: 403: 400: 388: 384: 378: 375: 362: 358: 352: 349: 342: 340: 337: 335: 330: 328: 324: 316: 311: 308: 305: 302: 299: 296: 293: 292: 288: 283: 280: 277: 274: 273: 272: 266: 264: 262: 258: 253: 251: 243: 241: 239: 235: 225: 217: 213: 210:Gail Schimmel 209: 203: 194: 191: 188: 185: 182: 179: 176: 173: 170: 169: 162: 153: 148: 120: 116: 109: 103: 99: 98: 96: 92: 89: 85: 81: 77: 73: 70: 67: 63: 59: 55: 41: 37: 34: 31: 27: 21: 19: 535: 518: 506:. Retrieved 502: 492: 467: 463: 453: 441:. Retrieved 437: 427: 415:. Retrieved 411: 402: 390:. Retrieved 386: 377: 365:. Retrieved 361:Media Update 360: 351: 338: 333: 331: 326: 320: 317:Jurisdiction 281:South Africa 270: 254: 247: 237: 233: 231: 108:South Africa 102:Johannesburg 88:Dunkeld West 83:Headquarters 65:Legal status 20: 18: 156:Membership 142: / 118:Coordinates 29:Predecessor 588:Categories 508:24 October 343:References 130:28°01′54″E 127:26°07′34″S 484:1681-178X 443:9 October 417:9 October 392:9 October 367:9 October 325:ruled in 259:with the 39:Formation 94:Location 289:Members 244:History 215:Website 165:Members 75:Purpose 49:2018-11 47: ( 482:  158:(2023) 544:(PDF) 527:(PDF) 177:(IAB) 510:2023 480:ISSN 445:2023 419:2023 394:2023 369:2023 232:The 222:.org 472:doi 238:ARB 224:.za 220:arb 206:CEO 590:: 501:. 478:. 468:16 466:. 462:. 436:. 410:. 385:. 359:. 105:, 529:. 512:. 486:. 474:: 447:. 421:. 396:. 371:. 236:( 51:)

Index

Advertising Standards Authority of South Africa
Non-profit organisation
Dunkeld West
Johannesburg
South Africa
26°07′34″S 28°01′54″E / 26.1260407°S 28.0317545°E / -26.1260407; 28.0317545
Interactive Advertising Bureau
arb.org.za
Advertising Standards Authority of South Africa
Memorandum of Understanding
Independent Communications Authority of South Africa
Interactive Advertising Bureau
Supreme Court of Appeal
"Advertising Regulatory Board launches"
"ICASA and the Advertising Regulatory Board (ARB) MOU - 2021 – Independent Communications Authority of South Africa"
"Stakeholders & Funders"
"Is the new Advertising Regulatory Board a redo of the ASA, or better?"
"A blow to the ASA is a blow to consumers : advertising"
doi
10.10520/EJC192388
ISSN
1681-178X
"Advertising watchdog gets its teeth back in SCA judgment"
"CONSTITUTIONAL COURT OF SOUTH AFRICA: Bliss Brands (Pty) Ltd v Advertising Regulatory Board NPC and Other (Summary)"
"ELECTRONIC COMMUNICATIONS ACT"
South Africa portal
Code of Advertising Practice
Categories
Consumer organisations in South Africa
Mass media complaints authorities

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