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In fact, they were composed by Jack Koten, Larry Foster and Ed Block, founding members of the eponymous Arthur W. Page
Society, which acknowledges that the Page Principles are derived from Mr. Page's works. No words or phrases from Mr. Page's writings appear in the principles and none of the Page
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hired Page to become vice-president for public relations at AT&T. One of his first assignments was to prepare a speech for
President Gifford to present in October that year to the National Association of Railroad and Utilities Commissioners meeting in
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On the other hand, Stuart Ewen wrote that AT&T used its advertising dollars with newspapers to manipulate its coverage and had their public relations team write feature stories that were published as if they were written by independent journalists.
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from 1927 to 1947. He is sometimes referred to as "the father of corporate public relations" for his work at AT&T. The company was experiencing resistance from the public to its monopolization efforts. Page is said to have established a series of
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In the early 1900s, AT&T had assessed that 90 percent of its press coverage was negative, which was reduced to 60 percent by changing its business practices and disseminating information to the press. According to business historian
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by A.W. Page was published, the Dallas speech was quoted in chapter 2: "Responsibility for such a large part of the entire telephone service of the country...imposes on the management an unusual obligation to the public..."
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He is today recognized in the name of two organizations, the Arthur W. Page
Society, an organization for senior public relations executives, and the
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Principles authors worked with or for Arthur Page. It is unclear if any knew or met Mr. Page or that a bibliography or notes survive.
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The Public
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Strategic Public
Relations: Audience Focused Practice, 1st ed.: An Audience-focused Approach
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Page Center providing teaching modules to bring ethics topics to classrooms
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and increased the public's appreciation for its contributions to society.
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Arthur W. Page, The Legacy of Public
Relations, Excellence Behind the Name
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277:"The evolution of public relations measurement and evaluation"
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Arthur W. Page: publisher, public relations pioneer, patriot
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Arthur W. Page Center for
Integrity in Public Communication
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heuristics generally referred to as "the Page
Principles".
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19:(September 10, 1883 – September 5, 1960), was a
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40:Arthur was born on September 10, 1883, to
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134:Barbara Diggs-Brown (May 15, 2011).
94:, Page positioned the company as a
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448:American public relations people
44:and his wife, Willa A. Page, of
317:Stuart Ewen (August 4, 2008).
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388:Pennsylvania State University
320:Pr!: A Social History of Spin
263:Pennsylvania State University
296:10.1016/j.pubrev.2011.12.018
458:Lawrenceville School alumni
238:from Arthur W. Page Society
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167:. AuthorHouse. p. 9.
74:in a democratic society."
463:Public relations pioneers
345:The Bell Telephone System
107:The Bell Telephone System
62:Doubleday, Page & Co.
382:Jonathan McVerry (2017)
364:. Arthur W. Page Society
161:M. Larry Litwin (2009).
46:Aberdeen, North Carolina
284:Public Relations Review
234:March 18, 2012, at the
105:In 1941, when the book
453:Harvard College alumni
397:Noel L. Griese (2001)
349:Harper & Brothers
411:, Anvil Publishers,
275:Watson, Tom (2012).
208:. Harper & Row.
200:John Brooks (1976).
140:. Cengage Learning.
54:Lawrenceville School
52:, Arthur studied at
362:"About The Society"
56:. He then attended
50:secondary education
17:Arthur Wilson Page
330:978-0-7867-2414-7
215:978-0-06-010540-2
174:978-1-4389-9475-8
147:978-0-534-63706-4
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42:Walter Hines Page
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92:John Brooks
427:Categories
368:8 December
121:References
48:. For his
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77:In 1927,
36:Biography
232:Archived
180:July 25,
25:AT&T
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