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for the labels. For
Command releases, he hired audio engineer Robert C. Fine to make audiophile recordings for pop and jazz fans rather than classical, where high fidelity was usually found. He continued to use inflated prose to sell music. His name was prominent on many albums both as musician and
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Light used the liner notes to describe how the records were made and to advertise their importance by using words such as "acclaimed" and "approved by". The cover design consisted of a fake frame of black and white around a well-drawn illustration in the middle. Early ones carried the slogan "Great
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Music – Great Art". Most of the classical records had reproductions of
European masters for the illustrations. The pop records had illustrations by American illustrators of the day:
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189:. By 1970, the history of Waldorf Music Hall/Grand Award/Command essentially came to an end, although ABC used the Command label later in the 1970s for
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versions of albums released on its other labels. A few LP reissues (with the label now ABC/Grand Award) kept the music alive until about 1977.
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producer. A few of the earliest covers were designed by Josef Albers. Other fairly famous artists contributed as well.
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Grand Award LPs were phased out by 1961, but the label name was used by ABC at least until 1966.
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ABC started the rock label ABC Command Probe, the first home of
English progressive rock band
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series done by the
Charleston City All Stars band conducted by Light.
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Edwards, David; Eyries, Patrice; Callahan, Mike (2 September 2005).
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174:. After the sale, Light was vice president and chief of
254:Suisman, David; Strasser, Susan (11 October 2011).
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260:. University of Pennsylvania Press. p. 133.
27:American pop, jazz, and gospel music record label
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257:Sound in the Age of Mechanical Reproduction
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139:founded by violinist and conductor
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227:"Grand Award Album Discography"
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