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158:. It was released on November 11, 2023. In it, players are given five minutes to put together outfits for their avatar based on a theme, which are then ranked by other players before the three with the most votes are revealed. By mid-2024, the game had become a viral phenomenon online and Roblox's most popular experience, with popular
269:, would begin that month. The update also added eight new themes, such as "Club Classics", "Mean Girls", "Y2K", "Brat", "Rotten to the Core", and "Partygirl". The collaboration led to the game having over 651 thousand concurrent players soon after its release, its highest amount as of 2024. The game also became a popular choice among
248:, where users posted comical outfits and about the game's "pose 28" emote, which causes avatars to push their pelvis forward with their arms behind them and which American high school students mimicked in videos. In early August 2024, users could collect "Shines", collectible items that were part of Roblox's "The Games" event, within
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players compete against one another in an online lobby, wherein they are given a theme and five minutes to style an outfit around it, picking out up to 18 articles of clothing from around a large room, as well as design their model, including choosing their makeup, skin tone, and nail color. When the
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to display their outfit to other players, who give each look a rating from one to five stars. Players are then ranked in order from most to least stars, with the top three players appearing on a podium at the end of the round. Players also have personal ranks that go up to "Top Model" based on their
381:, Jessica Roy wrote that it was so successful due to its ability to be played on any computer or phone and its "highly customizable model" differentiating it from other Roblox games and "appeal to the fashion-obsessed". She also credited it with diversifying the age range of players on Roblox.
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was developed by a Roblox user known mononymously as Gigi, who was 17 years old in 2024. The game's story, including a backstory for the game's nail technician, Lana, is largely written by a user named M0t0Princess. It was officially released on
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rankings in rounds. A free play mode in which players can style outfits without a time limit or other competitors is also available. As of 2024, clothing from the game takes inspiration from real-life fashion styles such as
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attributed the game's popularity among livestreamers to its "model-like men and women avatars", its "competitive aspect" and the sense of accomplishment from winning, and its "tap into the same satisfaction as
390:
s Alyssa
Mercante wrote that the game " out of Roblox containment in a manner heretofore unseen" by "ushering in new, older players to join relatively young player base", comparing it to "an '00s-era
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was that it "gives young people a place to play with new kinds of looks", calling it "a wild place where a diversity of tastes play out in real time every single day with thousands of players". For
363:, and its "absurd" posing animations—which, she argued, gave players "enormous flexibility" when creating looks. Madison Beer stated in August 2024 that playing the game was "healing" for her.
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as having a "simple yet brilliant idea" whose "secret ingredient" was its "jankiness"—its allowance of players to equip more than 18 elements at once despite potential clipping, its "tricky"
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typically had the most concurrent players of any game on Roblox, usually averaging over 250 thousand, and, according to a Roblox spokesperson, had been played over 2.7 billion times.
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815:"It's a Roblox brat summer: Charli XCX is coming to one of Roblox's biggest games, Dress to Impress - here's what you need to know"
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on
November 11, 2023. It soon became one of the fastest games, or "experiences", to reach one billion visits on the platform.
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won the awards for
Builderman Choice of Excellence, Best Creative Direction, and Best New Experience.
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also played the game in several videos of his. Various Roblox games with similar concepts to
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also received praise from critics, who credited it with bringing older users to Roblox.
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425:"Viral sensation Dress to Impress has a secret ingredient: fabulous video game jank"
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789:"Madison Beer says Roblox game Dress to Impress healed her — she has a point"
676:"High School Kids Are Using Pose 28 to Celebrate the End of the School Year"
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was "pretty damned good" and "surprisingly competitive". Ana Diaz, for
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s
Alexandria Lopez calling it "one of the hottest games on Roblox".
841:"What Is 'Dress To Impress' and Why Is Every Streamer Playing It?"
704:"Roblox The Games: Where to find all 5 shines in Dress to Impress"
620:"Here's What We Know About The Brat & Dress To Impress Tie-In"
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331:
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213:. Users can also unlock items in the game by buying them with
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561:"I'm heartbroken no one likes my outfits in Dress to Impress"
760:"It's officially Brat Summer in Roblox's Dress to Impress"
732:"How to get the Charli XCX 'Brat' collection in 'Roblox'"
460:"Everyone Is Playing This Girly Dress-Up Game For Kids"
530:"Roblox for Adults? Dress to Impress Draws a Crowd"
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589:"The Dress to Impress lore is actually terrifying"
491:"10 best games like 'Dress To Impress,' ranked"
648:"Why Your Kids Are Talking About The DTI Meme"
8:
252:. Later that month, it was announced on the
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154:video game developed for the game platform
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345:, wrote that the "the coolest part" of
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397:At the 2024 Roblox Innovation Awards,
758:Carpenter, Nicole (August 19, 2024).
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489:Lopez, Alexandria (August 12, 2024).
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7:
839:Lopez, Alexandria (August 6, 2024).
646:Weedston, Lindsey (August 5, 2024).
458:Mercante, Alyssa (August 14, 2024).
618:Saulog, Gabriel (August 14, 2024).
587:Thelen, Annie (September 7, 2024).
528:Roy, Jessica (September 15, 2024).
813:Raynor, Kelsey (August 16, 2024).
702:Benson, Madison (August 6, 2024).
674:Cadorniga, Callie (May 17, 2024).
259:account that a collaboration with
14:
897:Video games developed in Thailand
917:Android (operating system) games
902:Video games developed in Hungary
892:Video games developed in Lebanon
730:Shutler, Ali (August 22, 2024).
423:Kent, Emma (September 1, 2024).
188:time is up, players walk down a
172:bringing it further attention.
285:, and CaseOh, by August, with
1:
787:Diaz, Ana (August 16, 2024).
217:, Roblox's virtual currency.
16:Dress-up video game on Roblox
559:Diaz, Ana (July 25, 2024).
313:, were also released after
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162:and a collaboration with
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932:Free-to-play video games
887:Multiplayer online games
271:video game livestreamers
160:video game livestreamers
221:Development and release
106:; 10 months ago
104:November 11, 2023
625:Billboard Philippines
317:. By September 2024,
877:Dress-up video games
366:Alexandria Lopez of
355:, Emma Kent praised
273:, including singer
236:By spring of 2024,
535:The New York Times
378:The New York Times
325:Critical reception
329:Kelsey Raynor of
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848:. Retrieved
845:The Mary Sue
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40:Developer(s)
937:MacOS games
907:Indie games
709:Destructoid
681:Distractify
594:Destructoid
335:wrote that
149:multiplayer
135:Multiplayer
62:Platform(s)
866:Categories
850:October 1,
824:October 1,
798:October 1,
769:October 1,
743:October 1,
715:October 1,
687:October 1,
659:October 1,
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600:October 1,
572:October 1,
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405:References
261:Charli XCX
211:streetwear
164:Charli XCX
111:2023-11-11
942:IOS games
430:Eurogamer
352:Eurogamer
283:Kai Cenat
240:became a
195:boho-chic
296:YouTuber
279:Pokimane
207:Harajuku
180:Gameplay
152:dress-up
125:Dress-up
120:Genre(s)
83:Xbox One
793:Polygon
764:Polygon
566:Polygon
394:game".
375:". For
342:Polygon
307:It Girl
257:Twitter
190:catwalk
131:Mode(s)
109: (
101:Release
79:Android
67:Windows
882:Roblox
246:TikTok
231:Roblox
209:, and
203:Lolita
199:preppy
156:Roblox
55:Roblox
50:Engine
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392:Bratz
388:'
332:VG247
292:'
215:Robux
147:is a
71:macOS
852:2024
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633:2024
602:2024
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543:2024
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309:and
266:Brat
242:meme
169:Brat
44:Gigi
737:NME
244:on
75:iOS
868::
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Text is available under the Creative Commons Attribution-ShareAlike License. Additional terms may apply.