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since the early 2000s, many morning shows also post their daily episodes online with now-superfluous news and traffic segments edited out, which are not restricted to drive time and can be listened to at a listener's leisure. This does come with the loss of interactivity outside of listener questions
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Drive time programming is almost exclusively restricted to during the work week. On weekends, because driving habits are much less uniform, lower profile programs typically air in the respective time slots, usually "best-of" compilations of moments from the station's morning show through the past
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must additionally plan to be mid-morning offerings for the rest of the country and adjust accordingly to be office-appropriate for those stations which take the shows in the east. National satellite networks typically air their morning drive programs from 6–11 a.m. Eastern Time, with heavy
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In the United States drive time consists of the morning hours when listeners wake up, get ready, and head to work or school, and the afternoon hours when they are heading home and before their evening meal. The exact times vary:
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These issues are not present in the United
Kingdom or New Zealand, where the entire country is in the same time zone. In Australia, there is a two-hour time zone difference between the eastern and western coasts; and
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Depending on the station, morning drive can start as early as 5 a.m. local time, although rarely any earlier. Because the contiguous United States, Canada, and Mexico span four to seven time zones,
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Mainstream stations employ high-status presenters for drive time shows. In the United States, popular national hosts who are associated with morning drive include
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is used almost exclusively to refer to the peak evening period (most commonly 16:00–19:00); the term used for the period of peak morning listening is
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to air at the same time in all time zones, as it is for afternoon drive. However this effectively means that morning shows are heavily
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stations, drive time is characterized by regular news updates, as well as extremely frequent updates on
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typically include 3–7 p.m. In the United States, these are the time slots as defined by
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what constitutes drive time on one coast does not broadcast in drive time on the other
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This article is about radio broadcasting. For other uses, see
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used for morning TV shows. In circumstances where the phrase
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Kristen K. Swanson; Judith C. Everett (24 September 2015).
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stations are almost always local during this time period.
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is associated with afternoon drive on the East Coast.
418:"Advertising Media Audio Law & Legal Definition"
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228:to help commuters get to and from work. Primary
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127:Learn how and when to remove this message
473:Historical Dictionary of American Radio
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391:"English definition of "drive time""
166:. Drive time usually coincides with
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371:Traffic message channel
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300:brokered programming
280:audience measurement
251:breakfast television
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422:USLegal Definitions
306:Multiple time zones
268:morning drive times
504:Radio broadcasting
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214:morning zoo
203:helicopters
164:advertising
498:Categories
424:. US Legal
377:References
365:Prime time
324:East Coast
316:tape delay
296:syndicated
287:podcasting
256:drive time
242:drive time
236:Variations
230:news radio
218:talk radio
148:car radios
140:Drive time
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428:27 August
401:27 August
260:home time
246:breakfast
168:rush hour
359:See also
320:New York
190:, while
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222:traffic
174:Content
152:driving
144:daypart
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