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679:(Doppelganger, Inc. had its headquarters in San Francisco). vSiders often abbreviate NewVenezia and call it "NV". Its main venue is the Interscope Lounge, formerly PCD Lounge, where events are often held. The most recent event was held by Eli Lieb in September 2011. A box with former Pussycat Dolls members, which only the first hundreds of PCD Lounge users were granted access to, is on top of the club. A store selling virtual Pussycat Doll merchandising is situated next to the Interscope Lounge as of the first PCD Lounge build. NewVenezia is the 840: 836:
Doppelganger staff and had to write an essay to apply for the position. In winter 2007, former Guides were selected to become Senior Guides. Their purpose was to assist and help (new) Guides as well as helping community team members at events by having the ability to fly attached to their role. Senior Guides also took part in reviewing Guide applications. The Senior Guide program was canceled in June 2008. vSiders can become a Guide by an application process that opens at different times.
808: 135: 326:. In the beginning of The Lounge, the main revenue was "generated from music download sales and other merchandise, as well as billboard advertising space inside the virtual club" and "Credits" (short "Creds") to buy virtual clothing items were introduced. The virtual game was later renamed to "The Music Lounge". 803:
is moderated by a selected group of people that supervise users' chats in-world in realtime. Moderators are able to suspend or ban users for inappropriate behavior. Abuse reports sent by vSiders get reviewed by moderators to take the necessary actions. During their moderating shifts, anonymous names,
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in the summer of 2007. At this point many things had changed from the original game. The online world was composed now of three cities, the old social status system called "respekt" was replaced with the current vPoint rank status and apartments, which could only be rented in The Music Lounge, could
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Forums are the game's main information platform. Staff announcements, for instance, maintenances, updates or issues with the client are being published mainly on the forums. While they are rather uninteresting for new users except for their help section, "veteran users" often post on the discussion
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shutdown, two community staff held a featured event called T.G.I.F. (Thank God It's Friday). This would be the last event held under Doppelganger ownership, but did not go that well thanks to some technical problems with offline systems in Doppelganger' headquarters. The virtual game's servers went
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ran stable for a year and a half with the addition of vHD, a store in which clothes made by users were sold, and some other additions to the game like the Sumo arena and Tetris-like machines. Unfortunately, in the beginning of 2009, Doppelganger was forced to lay-off a great deal of their staff due
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The personal spaces for users, also called "apartments", play an important role in the game. Users are able to buy and customize apartments for vPoints and/or vBux. There are nine apartments for sale, an additional one is still existing and accessible but not for sale anymore. Every vSider starts
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vPoints are rewarded for being an active vSider by a "vPoints drip", exploring new areas or trying out new features. Experimenting to discover all the different ways vPoints can be earned is considered part of the fun. All vPoints earned in a user's virtual life add up to the "All-time vPoints",
828:. These users wear a special yellow Guide shirt and have a Guide badge in-world, which they can easily equip in their inventory and automatically go into "Guide Mode" by doing that. Guides have the ability to see help calls of users on their server. Members of the Guide team also have a badge on 304:
in the world is visually represented through points so that users can immediately tell a new member of the community compared to a veteran user. High social status will gain entrance to VIP events, confer preferential access to personal spaces and allow for the acquisition of virtual goods not
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s forum. They were introduced in The Music Lounge Beta 9/10 between February and April 2007. At the beginning of the Guide program in the Music Lounge days, there was no official and public applications process for Guides. vSiders were hand-selected by maturity and knowledge about the game by
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Beta 1. It is mainly affected by water and its buildings are mostly natural-coloured. According to a Terry Redfield's portfolio, "LaGenoa Aires was created based on reference from Italy, Spain and South America". In one of the in-game trivia questions it is referenced as being modeled after
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and introduces official events as held by Doppelganger community staff before the game's takeover. In 2011, it has been revamped to an open, forum-based approach, enabling interested members to share and coordinate their promotional activities with both other members and staff.
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s districts even after his passing. Not being limited to the club, Goldstein also performed in NewVenezia's main venue, the Interscope Lounge. On the other hand, the talk show host Tyra Banks has had her own studio built after the real set named "Tyra's Virtual Studio" in
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moderators, often abbreviated as MODs. Unlike the apartments, the cities can not be directly decorated or changed by users. The cities are the main clubbing, shopping areas and venues for public events with artists. The three districts have different themes (e.g., the
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can be bought using either vPoints or vBux, but a few special items require one or the other. The current virtual currency system has been introduced in 2008. There is no official exchange rate, although in common exchanges between vSiders 100 vPoints equal 1 vBuck.
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apartments range from a club ("Club Rage") to an empty building space ("the Islands") for creative users who want to build their own apartments. According to Josh Michaels, the idea of apartment slots (before apartment ownership was introduced) was borrowed from an
1194:. Users have the ability to post in-game screenshots to a Facebook account directly from the client. This feature was added in addition to sharing buttons on the game's website. As alternative to the manual sharing of pictures introduced in Beta 10, connecting 330:
In a sort of "swords into plowshares" moment, Littlefield, wondered what Doom would be like if it were, first and foremost, a place for friends to hang out together. Thus was born the idea for Doppelganger, a virtual world hangout centered around music and
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with two more apartments and has added more items for users to purchase, like more clothing in the vHD Store and more furniture and decorations for the apartments. ExitReality often responds to requests on the forums, for example, the Dot Dorm A
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list were invited to try out the preview. At the end of March, a "preview refresh" was released with bug fixes and on May 15, 2006, The Lounge Beta officially launched. It was introduced as "the first virtual nightclub for teens" featuring the
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phase. However, the game appears to have been discontinued as of May, 2018. Initially developed by American studio Doppelganger, Inc., a studio founded in 2004, the game was acquired in June 2009 by ExitReality, which is the owner and
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in the public districts. As apartments were introduced for sale, users were able to watch YouTube videos on screens that come in every apartment in their private spaces. YouTube videos in the main districts can only be controlled by
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s forum were left un-moderated due to all of the staff no longer working for Doppelganger, Inc. Surprisingly, an unknown moderator appeared once in a while to clean up the messes that users caused. A few days before expected
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Tech Experts, like Guides, consist of a team that answer frequently asked questions, but unlike the Guides, the questions are more tech-oriented. They were introduced on 5 September 2008. The team members have a badge on
1077:. The world servers (except the Gateway, which has a limit of 25 users per server) have a capacity of each 350 users per server. Its worlds run on 14 servers; if there is heavy demand, servers can be added dynamically. 275:
also encourages users to express themselves though social gestures and connections, including who they hang out with, where they are "seen", where they base their personal space, and the activities that they engage in.
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community. Users can earn in-world status and climb a social ladder based on the number of friends they have, the number of new friends that they bring into the world and the activities they host or take part in. High
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or design. A major part of its concept is users hosting their own events for others to participate in. It has won the "2007 Top 100 Private Companies to Watch" award from the 2007 On Hollywood Conference and the
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As of the last version of The Music Lounge, users are able to buy virtual apparel from Kitson and Rocawear. The sold items are textured after real-life clothing by the brands. As The Music Lounge was renamed
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with a free basic apartment, the NV255 Loft. Every apartment is focussed on a unique type of vSider with unique needs. All apartments except the Islands are pre-built. The themes and purposes of the
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forum came back online. The game itself was not immediately revived, instead the game's servers were moved from their existing location in the Doppelganger headquarters to a new host run by
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district that has changed the most since 2006. It has been undergoing small and large changes and redesigns; also, new venues, shops and secrets were added until the current state.
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s servers had been shut down. This section and the users in it worked together with the new ExitReality staff to test the server before opening it to the public. Later that year,
1485: 889:, which are available in different ways: vPoints and vBux. Unlike vBux, vPoints can be earned by "being an active vSider" and by participating in the community. Most things in 313:
In March 2006 Doppelganger, Inc. released a preview of a new virtual game called The PCD Lounge after a development phase of "about ten months". Only a few people from the PCD
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and a blog. Corresponding to their virtual appearance, users are encouraged to things fill out their profiles with personal interests, taking pictures in-game for their
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offline first and a few days later, the game's forum and Doppelganger's official website went offline. Everything up to this period is considered by some as "
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radio stations, which Doppelganger had already integrated into the game. Moderators and Promo Team members, were now users picked by the new staff.
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Since the appearance of bands members of The Pussycat Dolls in the early versions of the application, bands and solo artists, TV casts and other
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s ex-goth DJ used to reside there. The apartment lobby of the Islands was added to RaiJuku as it is the city with the fewest apartment lobbies.
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in a public district or apartment, further for music. For both Windows and Mac there is a program called Location Switcher made by
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Tickers, which are messages by vSiders scrolling at the bottom of the application window, can be optionally published via
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to financial problems and a few months after, they informed their community of the game's shutdown. Starting June, both
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called vURL. It is mostly used for teleporting processes as teleporting to a user or teleporting to a certain
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client was released as of The Music Lounge Beta 6 in November 2006. The buildings were built and lighted with
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pictures taken will be posted on the connected user's wall. Other than that, "the ability to easily add
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no longer played its own music. The areas in the game with staff-broadcast music were replaced with
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In addition to encouraging teenagers to express themselves through personal spaces or "apartments",
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Technologies in Texas. After the servers were set up, a hidden section in the game's forum called "
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website. Further, vSiders are able to embed Facebook photo links in frames in their apartments.
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Houses of Designs (vHD) is located in LGA. It was announced in July 2008 and opened in Beta 6c.
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Beta 2, the game was slowly going to apartment ownership as customizing rooms was enabled.
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partnering with Doppelganger, known artists under these labels promoted themselves within
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automatically takes the user after their first login. It contains tutorials about basic
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which can be used to buy clothes, items for private spaces, and other things that make
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with their friends in public and personal spaces. It is based both on professional and
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Renaissance" appeared to selected users, for instance, Guides and Tech Experts before
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Guides are long-time vSiders who expressed interest in helping new users with first
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district. During the "Degrassi Spirit Week", main characters and producers visited
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system with over five million different clothing combinations available for free.
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Event Calendar was introduced in 2008, vSiders are able to share their events on
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Secrets at the three main districts. The completion of the Gateway is optional.
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for example moderator1, are used. Moderators appear with a red staff username.
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events to facebook and invite all your facebook friends" is suggested on the
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Maze, which opens its official doors around Halloween. Celebrities including
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has three main "cities" or "districts". These districts are monitored by
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users that has the ability to perform simple vURL teleporting actions.
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In July 2010, an optional subscription called vSub became available in
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and interacting by making comments on other user's web profiles. The
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was re-opened to the public and the present, ExitReality has updated
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Promotional Team, founded as a closed team in spring 2010, promotes
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Doppelganger's strategy included inviting brands and celebrities to
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s DTS objects which are likely smaller objets have been built with
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to interact with fans by giving interviews and chatting at events.
2236:"PCD Music Lounge: Virtual World Integrates OpenAIM Custom Client" 1423:"Snapshot – Doppelganger – The Lounge goes to beta! - GarageGames" 1144:
can be used for the users' apartment media by copying them to the
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can be additionally personalized through the purchase of virtual
1783: 1523:"ExitReality Acquires vSide – Creates Global 3D Teen Experience" 758:, Italy. The first store with only user-designed clothes called 265: 2368: 2132:"vSide Beta 1 released – GarageGames.com Blogs – Orion Elenzil" 1306:"BusinessWeek – Private Company Information: Doppelganger, Inc" 1183:. It features basic chat and a function to invite AIM buddies. 1132:
staff and are rarely used. Not all YouTube videos will work in
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The Music Lounge became a success, grew, and was re-branded as
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Top Five Selection" from the Under The Radar Conference 2007.
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On July 31, 2009, ExitReality announced that it had acquired
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and Facebook. The tweet will be directly published from the
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after-show parties were held. In 2008, a set of the TV show
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s release as The Music Lounge, it has had integration with
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by holding events. For Instance, DJ AM has his own club in
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As with all communities, social status is important in the
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has integrated three external media services. Ever since
2182:"Network-Tools.com Network Lookup (envserver.vside.com)" 1525:(Press release). ExitReality. 2009-07-31. Archived from 1292:"Doppelganger launches its musical virtual world, vSide" 745:
LaGenoaAires (LGA) is the second new city introduced in
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RaiJuku (RJ) is one of the two new cities introduced in
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features. The tutorials include information about basic
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life more fun. It can be purchased with a credit card,
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s Forum and are able to wear a special shirt in-world.
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left by Doppelganger. The most notable change was that
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now be bought. More sponsors were added overtime like
1541:"Announcement: An Open Letter to the vSide Community" 1961:"Announcement: The vSide Support Forum Tech Experts" 1198:
accounts to Facebook was established in March 2010 (
431:was opened to the public with a few changes to the 116: 103: 74: 58: 45: 35: 21: 2031:"vSide FAQ – vPoints, vBux, Shopping, and Clothes" 1285: 1283: 1171:integration since the Music Lounge was released. 463:were often demanded by the user base even before 1689:"Doppelganger Partners with Kitson and Rocawear" 1406:"The Right to Rave – VSide the new 3D Facebook?" 1363:"The best new media and entertainment start-ups" 1326:. Engage Digital. August 5, 2009. Archived from 1274:"vSide Beta 10 released – GarageGames.com Blogs" 1798:"vSide Forums: What is vSide House of Designs?" 482:for promotional purposes. Known artists as the 328: 216:. Inside the game's universe, users are called 2326:"vSide Forums: Updated: Event Promotion Tools" 995:is built on a heavily modified version of the 2380: 1634:"CTV.ca | Visit the Dot Grill in vSide!" 1339: 1337: 8: 2146:"vSide Forums: Mac Alpha – additional info" 1996: 1994: 1992: 947:Social networking and social media features 730:held their events in RaiJuku, furthermore, 2624:Video games developed in the United States 2387: 2373: 2365: 2193: 2191: 2164:"Terry Redfield Portfolio – vSide Gallery" 1853:"Announcement: What's New in vSide Beta 2" 1616:"Announcement: What's New in vSide Beta 1" 1417: 1415: 27: 18: 1610: 1608: 1606: 1604: 1602: 885:There are two different types of cash in 232:and self-expression. Membership is free. 220:and can interact with each other through 179:Learn how and when to remove this message 1670:"What's New in The Music Lounge Beta 11" 1486:"Virtual Club Opens With Pussycat Dolls" 1324:"ExitReality Confirms vSide Acquisition" 903:which determine a certain rank/level in 1264: 1245: 1179:other than the internal friend list of 203:that was launched on May 15, 2006. The 84: 1979:"Announcement: Promo open to everyone" 1943:"The Music Lounge Forums: Forums Home" 1925:"The Music Lounge Forums: Forums Home" 1907:"The Music Lounge Forums: Forums Home" 235:ExitReality provides "next generation 2629:Video games with cel-shaded animation 1889:"Announcement: Information on Guides" 1837:. Virtual Worlds News. Archived from 1691:. Virtual Worlds News. Archived from 7: 502:. Real-life clothing brands such as 2234:Farnham, Kevin (February 7, 2007). 1871:"Announcement: Moderators in vSide" 1503:Eliot Van Buskirk (July 16, 2007). 671:NewVenezia is the first-ever built 280:also offers an extensive character 2604:Massively multiplayer online games 1558:Seiler, Joey (December 15, 2008). 971:elements such as custom profiles, 881:Virtual currency and subscriptions 639:The Gateway is the first location 408:for an undisclosed amount and the 14: 2644:Windows instant messaging clients 1484:Jason Lee Miller (May 23, 2006). 1724:Thomas Claburn (July 17, 2007). 1566:. Engage Digital. Archived from 530:. Due to Interscope Records and 133: 2599:MacOS instant messaging clients 2449:Wildlife Tycoon: Venture Africa 1560:"Cuts at Doppleganger [ 1232:events may be published on the 967:includes social networking and 586:series to launch a presence in 305:available to the average user. 109:Music and party-focused social 1833:Joey Seiler (August 6, 2007). 1454:"vSide Forums: PCD LOUNGE ..." 1290:Dan Kaplan (August 14, 2007). 1272:Orion Elenzil (May 28, 2009). 1156:External social media services 542:based on the LAX nightclub in 1: 2279:"What's New in vSide Beta 7b" 2199:"What's New in vSide Beta 10" 1707:"Noob Shirts – vSide Secrets" 1687:Joey Seiler (June 14, 2007). 824:, giving tours and answering 768:Degrassi: The Next Generation 695:Beta 1. Its architecture and 580:Degrassi: The Next Generation 567:Degrassi: The Next Generation 2217:"vSide FAQ – Music in vSide" 1835:"Doppelganger vSide Preview" 1816:"What's New in vSide Beta 3" 1744:"What's New in vSide Beta 6" 963:As the most virtual worlds, 247:is designed to be an online 675:city. It used to be called 631:/Japanese-themed RaiJuku). 159:the claims made and adding 2670: 2654:Torque (game engine) games 1780:"Terry Redfield Portfolio" 1564:]; vSide Going Strong" 1365:. CNET News. July 2, 2007. 1252:Founder Doppelganger, Inc. 607:as well, in which virtual 2634:Virtual world communities 2594:Instant messaging clients 2489:Dance Praise 2: The ReMix 2403: 2355:Official Community Forums 1202:Beta 12b). This way, all 1175:displays AIM as a second 526:have made appearances in 230:virtual boutique shopping 26: 2609:Multiplayer online games 2396:Torque video game engine 2238:. AOL Developer Network. 1019:was initially built for 1007:, which is connected to 999:based on TGE 1.3.5. Its 558:. At this venue, weekly 546:, which stays in one of 492:The All-American Rejects 54:(Modified Version 1.3.5) 2521:Penny Arcade Adventures 2297:"Shoutouts and Tickers" 1441:"vSide Forums: Mad ..." 1163:(AIM) is integrated in 1109:External media services 1073:servers are located in 1038:'s Torque Constructor. 358:brands such as Kitson, 2589:AIM (software) clients 1142:iTunes' Internet radio 960: 844: 812: 510:have virtual shops in 474:Celebrities and brands 339: 261:user-generated content 196:was an Internet-based 2465:Ultimate Duck Hunting 2118:registration required 2107:"vSubscription Basic" 1161:AOL Instant Messenger 954: 842: 810: 582:has become the first 2553:The Age of Decadence 1750:on February 2, 2009. 1312:on October 11, 2012. 570:was integrated to a 237:social entertainment 2360:ExitReality Website 1652:"Degrassi in vSide" 1167:using the Open AIM 1023:, the experimental 584:Canadian television 561:The Tyra Banks Show 524:media personalities 1075:Newark, New Jersey 997:Torque Game Engine 961: 845: 843:vSide Tech Experts 813: 324:Interscope Records 249:social environment 144:possibly contains 52:Torque Game Engine 2571: 2570: 2417:Marble Blast Gold 2002:"About > vBux" 1104:External services 788:chat room. As of 446:Between the time 354:and Degrassi and 222:social networking 207:is in its public 189: 188: 181: 146:original research 127: 126: 65:Microsoft Windows 2661: 2584:2006 video games 2441:Minions of Mirth 2425:Quest for Saddam 2389: 2382: 2375: 2366: 2351: 2350: 2348:Official website 2334: 2333: 2328:. Archived from 2322: 2316: 2315: 2313: 2312: 2303:. Archived from 2293: 2287: 2286: 2281:. Archived from 2275: 2269: 2268: 2266: 2265: 2256:. Archived from 2246: 2240: 2239: 2231: 2225: 2224: 2219:. Archived from 2213: 2207: 2206: 2201:. Archived from 2195: 2186: 2185: 2178: 2172: 2171: 2166:. Archived from 2160: 2154: 2153: 2148:. Archived from 2142: 2136: 2135: 2128: 2122: 2121: 2114: 2103: 2097: 2096: 2094: 2093: 2084:. Archived from 2074: 2068: 2067: 2065: 2064: 2055:. Archived from 2045: 2039: 2038: 2033:. Archived from 2027: 2021: 2020: 2018: 2017: 2008:. Archived from 1998: 1987: 1986: 1981:. Archived from 1975: 1969: 1968: 1963:. Archived from 1957: 1951: 1950: 1945:. 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Index


Developer(s)
Engine
Torque Game Engine
Platform(s)
Microsoft Windows
Mac OS X
Genre(s)
virtual world
Multiplayer
original research
improve it
verifying
inline citations
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3D
virtual world
game
beta
developer
social networking
entertainment
virtual boutique shopping
social entertainment
social environment
teenagers
real-time
user-generated content
CNET
customization

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