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The signs of an open campaign are ones associated with mystery, uncertainty, consensus and discussion. Open campaign is mysterious in that it is often difficult to pinpoint a head or a leader. There is fair levels of uncertainty when it comes to the next steps within the campaign journey. Decisions
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down to the merest tactical details, although there may be some situations where some of these are hidden to provide some element of surprise. An Open campaign is not a dictionary matter it is instead a framework for understanding, planning and involving people, organisations and input in a
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The expression is also often used by politicians officially starting to campaign as a candidate for a specific election. A similar meaning is given in sports, with the official start of a sport season (e.g. in France,
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bottom-up manner not the vintage top-down campaign planning process. The core of the open campaign is and must be, the meaningful involvement of people either in setting campaign strategy or in open tactics.
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by themselves, rather than strictly relying on politicians or other leaders. They often are willing to take control of their struggle and define their priorities, and work as a team, with little or no
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is using "open campaign" as part of its effort to engage and empower old and new audiences to play a leading and meaningful role in pushing for change, with the willingness to be
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civil society organisations developing a common theory of change to shape a common campaign
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is arguably an open campaign to improve virtual community and especially wiki governance.
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Open fundraising platforms that then use the funds to support community-led campaigns
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shop to trade in their full range of goods from early until late on seven days a week
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an association trying to make the public aware of an issue (see example below)
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In most cases, people who organise an open campaign are people willing to
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The expression is sometimes used in games, in particular role gaming.
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Typical open campaigns rely on organizing talks, video displays,
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is arguably an open campaign to govern an online encyclopedia.
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petitions from shopkeepers to allow small convenience
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are usually passed through discussions and consensus.
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is an online petition campaign management software.
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