293:. The neighborhood is centered on a small public square surrounded by a park. The public square includes a store owned by 'Am Girgas (a Coptic grocer) and a carpenter's shop owned by 'Am Hussein, while the apartments above the stores are occupied by 'Am Hussein's family: his wife, 'Ama Kheireya, his teenage daughter Mona, and his young son Kareem. A nearby library is run by a young woman named Nabila. The humans are referred to as 'Am and 'Ama, which are "Uncle" and "Aunt" in Egyptian Arabic. These titles denote familiarity common in Egyptian neighborhoods.
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The show, in addition to teaching basic literacy and mathematics, also focuses on regional issues, including gender equality, girls' education, and health and hygiene. In addition, the program showcases
Egyptian culture and communities, including Christian and Muslim celebrations. In 2006 AlKarma
390:
Studies have found that children who watch the program do show improvement in literacy and math skills, and caregivers who watch the program show some modifications in their parenting styles. Viewership is also correlated with gender-equitable views and with girls' interest in education and
854:"Laura Bush and Suzanne Mubarak appear as guests on the Egyptian children's television program "Alam Simsim" with the show's character Khokka at Studio Misr in Cairo, Egypt, Monday, May 23, 2005. White House photo by Krisanne Johnson"
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438:. However, many of the families involves in the initiative and in the study were poorer, and thus were not able to actually implement some of the changes they had learned about, such as buying
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In
December 2002 Sesame Workshop began an outreach initiative to further the show's educational impact. This initiative was more geared toward parents and caregivers, and focused on
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with long black hair. She is a very inquisitive, imaginative and confident character, created to encourage young girls. Filfil ("pepper") is a bearded furry purple
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According to a 2004 study, the initiative had a substantial positive impact on caregivers, especially when it came to knowledge about hygiene and
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1068:"Character Recognition as an Alternate Measure of Television Exposure Among Children: Findings From the Alam Simsim Program in Egypt"
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characters who interact with the humans in the neighborhood. Nimnim ("tiny") is a large green furry creature who wears a cap from
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or fresh produce. There was also a positive impact found on the children in the initiative, who reported more frequent hand and
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403:, Egypt's First Lady, became involved with the program in 2000. 98% of Egyptian households were viewing the program by 2001.
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professional careers. A 2013 study found that children's exposure to the program was significantly associated with learning.
43:
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308:. He is a somewhat gentle and naive creature who enjoys gardening. Khokha ("peach") is a furry orange-pink four-year-old
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The show is set in the imaginary Alam Simsim (Sesame World) neighborhood in Egypt, which looks like a greener version of
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picked up the show in
November 2005, expanding possible viewership to more than 200 million viewers in the
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who often gets carried away with himself. He is a bit egotistical and loves to eat honey-sesame sticks.
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Can Big Bird fight terrorism? : children's television and globalized multicultural education
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Igniting the power of community : the role of CBOs and NGOs in global public health
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Girls' education in the 21st century : gender equality, empowerment, and growth
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1122:"Research with Egyptian Preschoolers Produces New Instrument for Program Exposure"
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reuses sketches from other versions of Sesame Street, which are dubbed into
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974:. Mercy Tembon, Lucia Fort. Washington, DC: World Bank. 2008. p. 299.
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Rimal, Rajiv N.; Figueroa, Maria Elena; Storey, J. Douglas (May 2013).
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The show debuted in late 2000, and now has more than 240 episodes.
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and local live-action content was filmed for different countries.
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featuring the Alam Simsim characters to raise awareness about
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The show featured several real-life guests in their episodes.
326:. Segments which include American Muppets change their names:
15:
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appeared in a segment with Khokha, which was filmed in 2005.
563:"Zeinab Mobarak's Writing Journey; Alam Simsim and Beyond"
881:"ABCNEWS.com : Arabic 'Sesame Street' Targets Girls"
593:. 26 April 2000. Archived from the original on 2007-01-14
926:. Paul A. Gaist. New York: Springer. 2010. p. 289.
889:. 2000-11-02. Archived from the original on 2000-11-02
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654:"Arabic "Sesame Street" Inspires Girls Across Egypt"
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46:. Unsourced material may be challenged and removed.
246:(USAID), is a cooperative project between Egypt's
1182:Video clip of Alam Simsim from the Karma company
906:: CS1 maint: bot: original URL status unknown (
803:"Middle East and North Africa | Sesame Workshop"
778:"Meet Sesame Street's Global Cast of Characters"
610:: CS1 maint: bot: original URL status unknown (
1126:Johns Hopkins Center for Communication Programs
1202:
8:
1154:"Alam Simsim Outreach Program Impact Report"
467:"Impact Data - Alam Simsim Outreach Program"
399:The show became very popular in Egypt after
379:Center for Communication Programs to create
239:. Alam Simsim is Arabic for "Sesame World".
1676:Sesame Street international co-productions
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1051:: CS1 maint: location missing publisher (
538:"Sesame Street's Grows In The Middle East"
242:The show, funded by the U.S. Government's
120:
630:"Futura opens door to 'Sesame' in Arabic"
244:U.S. Agency for International Development
106:Learn how and when to remove this message
250:and the USA's Sesame Workshop (formerly
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1656:2000 Egyptian television series debuts
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471:The Communication Initiative Network
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44:adding citations to reliable sources
858:georgewbush-whitehouse.archives.gov
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689:. 29 November 2001. Archived from
296:The show also includes three main
118:2000 Egyptian TV series or program
14:
1615:Bert and Ernie's Great Adventures
587:"Sesame power for Egyptian girls"
536:DeMott, Rick (14 December 2006).
387:and how to avoid contracting it.
1671:2020s Egyptian television series
1666:2010s Egyptian television series
1661:2000s Egyptian television series
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628:Guider, Elizabeth (2005-11-10).
20:
1072:Journal of Health Communication
748:"Sesame Street Beat Newsletter"
31:needs additional citations for
252:Children's Television Workshop
1:
1383:(Kuwait/United Arab Emirates)
746:Belz, Leigh (28 March 2000).
561:Al Mahdy, Dina (2018-10-14).
334:are known as Shadi and Hadi,
277:. The series was dubbed into
1223:international co-productions
1084:10.1080/10810730.2012.743625
1023:. New York, NY. p. 42.
828:"Co-Production Home - Egypt"
660:. 2006-08-12. Archived from
381:public service announcements
232:children's television series
338:is called Tohfa (antique),
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1308:(Mexico/Hispanic America)
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1017:Moland, Naomi A. (2020).
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377:Johns Hopkins University
375:Edutainment worked with
1552:Rruga Sesam/Ulica Sezam
542:Animation World Network
285:Characters and location
1002:: CS1 maint: others (
954:: CS1 maint: others (
807:www.sesameworkshop.org
427:, story booklets, and
265:Satellite broadcaster
758:on September 30, 2007
423:. Materials included
230:co-production of the
1607:The Furchester Hotel
1495:Monstruos Supersanos
782:Smithsonian Magazine
370:Messaging and impact
342:becomes Mosaad, and
170:Al Karma Edutainment
167:Production companies
40:improve this article
1364:Galli Galli Sim Sim
1110:– via PubMed.
407:Outreach initiative
248:AlKarma Edutainment
1515:(Northern Ireland)
1404:Sabai Sabai Sesame
809:. 15 December 2022
567:Women of Egypt Mag
346:is called Jafaar.
258:Production history
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1160:. 27 October 2005
1030:978-0-19-090395-4
981:978-0-8213-7475-7
933:978-0-387-98157-4
784:. 6 November 2009
664:on 12 August 2006
473:. 27 October 2005
267:Future Television
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146:Original language
136:Country of origin
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1380:Iftah Ya Simsim
1348:Baghch-e-Simsim
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515:. 21 March 2011
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55:"Alam Simsim"
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51:Find sources:
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1162:. Retrieved
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1130:. Retrieved
1128:. 2013-05-28
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832:the original
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159:Running time
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96:October 2015
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38:Please help
33:verification
30:
1602:(worldwide)
1599:Open Sesame
1528:Sesamstraße
1520:Sesamstraat
1512:Sesame Tree
1431:(Palestine)
1391:(Indonesia)
1321:Vila Sésamo
1313:Sesame Park
1262:Alam Simsim
1247:adaptations
716:"Future TV"
320:Alam Simsim
302:upper Egypt
275:Arab States
212:Alam Simsim
187:August 2000
125:Alam Simsim
1650:Categories
1563:(Portugal)
1560:Rua Sésamo
1439:(Pakistan)
1407:(Cambodia)
1273:(Tanzania)
1234:Characters
1164:2023-01-03
1132:2023-01-03
1039:1112424155
893:2023-03-14
863:2023-01-03
813:2023-01-03
788:2023-01-03
726:August 13,
668:2023-03-13
639:2023-01-03
597:2023-03-13
572:2023-01-03
547:2023-01-03
519:2023-01-03
477:2023-01-03
450:References
425:flashcards
360:Laura Bush
162:30 minutes
154:Production
66:newspapers
1591:Spin-offs
1531:(Germany)
1452:Zhima Jie
1281:(Nigeria)
1243:Original
1092:1081-0730
1047:cite book
998:cite book
990:277098124
950:cite book
942:663097161
838:March 27,
762:March 27,
429:calendars
421:nutrition
395:Reception
291:Old Cairo
221:عالم سمسم
131:عالم سمسم
1636:Category
1579:(Russia)
1571:(Poland)
1555:(Kosovo)
1547:(Sweden)
1539:(Turkey)
1507:(Norway)
1490:(Spain)
1482:(France)
1474:(France)
1444:Sisimpur
1423:(Israel)
1399:(Israel)
1375:(Jordan)
1324:(Brazil)
1316:(Canada)
1297:Americas
1108:43060003
1100:23402271
902:cite web
886:ABC News
697:27 March
606:cite web
591:BBC News
436:vaccines
228:Egyptian
223:) is an
197:May 2017
1455:(China)
1415:(Japan)
1367:(India)
1356:Sesame!
1265:(Egypt)
634:Variety
417:hygiene
314:monster
310:monster
271:Lebanon
201:2017-05
199: (
195: –
191:2000-08
189: (
184:Release
80:scholar
1463:Europe
1254:Africa
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419:, and
413:health
354:Guests
348:Kermit
344:Grover
298:Muppet
217:Arabic
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1245:show
1104:S2CID
658:USAID
328:Ernie
140:Egypt
87:JSTOR
73:books
1610:(UK)
1332:Asia
1096:PMID
1088:ISSN
1053:link
1035:OCLC
1025:ISBN
1004:link
986:OCLC
976:ISBN
956:link
938:OCLC
928:ISBN
908:link
840:2007
764:2007
728:2006
699:2007
612:link
362:and
336:Elmo
332:Bert
330:and
306:vest
59:news
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