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25 US fl oz) bottles ("king brown", "tallie", or simply "bottle"), and the 300 to 375 mL (10.6 to 13.2 imp fl oz; 10.1 to 12.7 US fl oz) longneck bottles commonly used for beer imported from North
America and Europe. Most Australian domestic beers have now adopted longneck bottles and/or aluminium cans ("tinnies") for their 375 mL (13.2 imp fl oz; 12.7 US fl oz) packaging, and 750 mL (26 imp fl oz; 25 US fl oz) bottles are now sold much less commonly than was the case historically.
181:. In the years since, Norwood and Kustom Koozies came to a licensing agreement over the use of the trademark, but by 2009 they were in dispute again, as Kustom Koozies tried and failed to cancel the trademark licensing agreement in response to Norwood instructing it to make certain changes to its website, one of which was that "Koozie" should be set out in all-capital letters as "KOOZIE," and another being that the
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Norwood
Promotional Products acquired RCC in 1991 and continued to grow the KOOZIE line of products. In 2009, BIC Graphic purchased Norwood and its sub-brands. BIC Graphic dropped the "RCC" in favor of the KOOZIE brand name and expanded the line to include additional styles of can coolers, cooler
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These items can also be used for easily identifying one's beverage from another person's and for marketing or for minimizing the condensation on the can. By imprinting on the koozie, many different companies have used the koozie as a promotional giveaway because it is not only inexpensive to
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because local beer was traditionally sold in 375 mL (13.2 imp fl oz; 12.7 US fl oz) bottles colloquially known as "stubbies" due to their short, squat appearance in comparison to the alternative packaging of 750 mL (26 imp fl oz;
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manufacture, but its frequent use is more likely to bring the company's name to a household presence. Originally a logo or image was screen-printed on a round foam cylinder with a foam base, which generally has a hole at the base to ease inserting and removing beverage containers.
112:, Texas, and rights later sold to Radio Cap Corporation (RCC) as the KOOZIE in the early 1980s. The company RCC specialized in baseball caps before registering a trademark for the name KOOZIE in 1980, and subsequently introducing the product as a can cooler in 1982. As the
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Norwood was in a dispute, on-and-off over several years in the 2000s, over the Koozie trademark status with an online retail business called Kustom
Koozies. Norwood asserts that names such as
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grew, more products were added to the KOOZIE brand, including drinkware, more styles of can coolers, cooler bags, outdoor leisure items, travel accessories, and business accessories. The word
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Koozies are used to insulate a chilled beverage from warming by warm air, sunlight, and body heat. Using a koozie can reduce the rate a drink warms in the sun by up to 50%.
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142:—"the process by which a brand name loses its distinctive identity as a result of being used to refer to any product or service of its kind."
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has also lost its trademark numerous times over the years, making it a regular everyday word in the
English language, similar to words like
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197:(VB) is notable for continuing to use the traditional stubby, albeit with a twist top replacing the traditional crown seal.
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foams. There are koozies for 40 oz. bottles, and adjustable koozies that fit different beverage container sizes.
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431:"Indiana Trademark Litigation Update — Norwood Promotional Products v. KustomKoozies (DECISION)"
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Ph. D., Rhetoric and
English; M. A., Modern English and American Literature; B. A., English.
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The koozie has evolved in both material and style. Materials used include
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185:"®" be used to identify genuine Norwood KOOZIE brand beverage sleeves.
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404:"Performance and properties of commonly used drink insulators"
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do. Kustom
Koozies asserted in 2005 that the trademark had
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138:. These are brand name products that have been subject to
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in the United States, originally coined by Bob Autrey of
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The name "Koozie", with a capital "K", is a federally
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188:In Australia, the beverage insulator is called a
84:) is a fabric or foam sleeve that is designed to
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343:"A Brief History of the KOOZIE(R) Brand"
161:do not infringe its trademark, but that
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146:bags and totes, as well as housewares.
468:Promotional Products Business magazine
481:"Drinkthink: Keeping it hot and cold"
464:"NORWOOD BATTLES FOR THE KOOZIE NAME"
444:"Why is that beer jacket a 'koozie'?"
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100:Name, origin, and trademark dispute
462:Glenn, Brittany (September 2005).
435:IndianaIntellecualProperty web log
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429:Farrell, Kenan (2012-01-06).
88:a beverage container, like a
479:Snell, Teddye (2006-01-20).
345:. 2017-05-22. Archived from
114:promotional product industry
442:Freeman, Jan (2009-01-04).
183:registered trademark symbol
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543:Beer vessels and serving
19:Not to be confused with
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533:Australian inventions
485:Tahlequah Daily Press
319:"What Is Genericide?"
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519:at Wikimedia Commons
213:Materials and styles
106:registered trademark
300:"KOOZIE Trademark"
270:Thermal insulation
86:thermally insulate
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515:Media related to
402:Tillett, Darren.
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538:Beer advertising
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243:closed-cell
151:beer hugger
110:San Antonio
527:Categories
495:2014-10-27
454:2010-09-15
409:14 January
378:Glenn 2005
363:Snell 2006
328:2020-08-24
281:References
255:Cup holder
155:can cooler
140:genericide
82:Australian
548:Drinkware
323:ThoughtCo
286:Citations
239:open-cell
231:polyester
135:hula hoop
306:. USPTO.
265:Tea cosy
249:See also
223:neoprene
553:Holders
517:Koozies
219:leather
129:zamboni
30:Koozies
304:Justia
260:Cooler
173:, and
171:coolie
167:coozie
163:koozie
159:huggie
157:, and
132:, and
123:onesie
118:koozie
94:bottle
36:koozie
235:vinyl
76:) or
411:2013
241:and
175:cozy
69:-zee
21:cozy
227:EVA
201:Use
92:or
90:can
72:) (
67:KOO
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