122:"Smiles" stamps because they featured famous smiles with which people could identify. The Greetings Booklet comprised a pane of 10 stamps and a separate sheet of labels with greetings such as "Hello", which could be affixed separately on the envelope alongside the stamp, in effect the forerunner of the se-tenant stamp sheets issued at The Stamp Show 2000.
76:. The cost for a single sheet of ten stamps and personalised photo labels was £5.95 (£10.00 for two sheets; equivalent to a premium of £4.80 on the cost of twenty stamps). The cost in March 2008 was £13.50 per single sheet of twenty first-class stamps or £12.50 for two or more sheets (a premium of £6.70 over face value).
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This service proved popular to visitors attending the show, arguably due to its novelty value, but later attempts to continue the
Smilers sheet format with other stamp designs was initially not so popular. This can be attributed to the novelty value having worn off and the premium charged above face
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In 2002 the Post Office registered the name
Smilers as their branded name for their personalised stamp service. The name derives from its use on the first British personalised stamp sheet of a set of 10 stamps that first appeared in a Greetings Booklet issued in 1990. They were referred to as
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that had first appeared in 1995 and 1997. The 2001 sheets were even less popular when issued, as they featured those same designs again, the only difference being the addition of the word "Smilers" and the name
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As an alternative to the personalised version, using a photo or image provided by the purchaser, Royal Mail also produce sheets with pre-designed "generic" labels at a much lower premium.
72:"smiles" stamps with a generic label design. Personalised versions of these stamp sheets were made available to the public at special photo-booths throughout the 2000 Stamp Show held in
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value. As a result, the subsequent four or five
Smilers sheet issues are now scarce. The 2000
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The stamp designs are taken from the 1990 Greetings booklet stamps.
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33:. Personalised stamp sheets (or P-Stamps) were first issued by
185:. Stanley Gibbons Publications. 2009. p. 326.
49:(subsequently renamed Royal Mail) to coincide with
45:Personalized stamp sheets were first issued by the
22:Stamp Show 2000 smilers sheet with generic labels
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207:Customised Stamp Sheets of Great Britain
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183:Great Britain Concise Stamp Catalogue
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234:Postage stamps of the United Kingdom
68:-sized stamp sheets contained ten
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137:Stamp design: Greetings "Smiles"
29:is the name given to Britain's
209:, Ridgewood Publishing, 2007.
205:Howard, Graham; Potts, Chris.
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146:Sheet design: The Post Office
84:sheets featured designs of a
149:Printed by: House of Questa
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53:, Britain's international
134:Issue date: 22 May 2000
37:in the summer of 1999.
239:Philatelic terminology
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88:in the aperture of a
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57:held in May 2000 at
140:Quantity: 10 × 1st
51:The Stamp Show 2000
31:personalised stamps
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215:978-0-9555249-0-5
192:978-0-85259-708-8
152:Printing method:
98:Christmas cracker
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94:Father Christmas
55:stamp exhibition
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64:The "Smilers"
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35:Australia Post
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107:in place of
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109:Post Office
59:Earls Court
47:Post Office
228:Categories
166:References
96:holding a
90:pillar box
161:: 15 × 14
104:Consignia
82:Christmas
70:se-tenant
113:selvage
111:on the
41:History
27:Smilers
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74:London
86:robin
211:ISBN
187:ISBN
92:and
142:NVI
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66:A4
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