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Wow, that sentence I added really was out of control. "Engage", "create value", and "capture value" in the previous version are marketing terms that are not helpful in defining the term for a general audience. They also don't follow the cited source particularly well. I changed the definition to this
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Please correct typo / spelling error of "product" in 2nd paragraph per :"The marketing mix, which outlines the specifics of the product and how it will be sold, including the channels that will be used to advertise the
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The first sentence is over 100 words long, contains lots of jargon and is difficult to read. Can we break it up into smaller sentences or have each sub clause separated into bullet points?
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Marketing is the process of identifying customers and "creating, communicating, delivering, and exchanging" goods and services for the satisfaction and retention of those customers.
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I do think it's important to explain what concrete things marketing actually entails; otherwise many readers will come away from the intro not knowing what marketing
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articles on
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sentence should definitely not have "lots of detail". I've restored the previous as suggested above. --
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on
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This article was the subject of a Wiki
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Education assignment: Research Process and Methodology - RPM SP 2022 - MASY1-GC 1260 201 Thu
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1. Explain the major types of wholesalers and their marketing decisions
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rephrase definition to avoid jargon and be more concrete, add lots of detail
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Agreed, and it looks like OR. It might be best to revert to the version
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