33:
363:
193:
1127:
1115:
203:'s 1888-issued "free glass of" is the earliest documented coupon. Coupons were mailed to potential customers and placed in magazines. It is estimated that between 1894 and 1913 one in nine Americans had received a free Coca-Cola, for a total of 8,500,000 free drinks. By 1895, Coke was served in every state in the United States.
229:
Coupons offer different types of values, such as discounts, free shipping, buy-one get-one, trade-in for redemption, first-time customer coupons, free trial offer, launch offers, festival offers, and free giveaways. Similarly, there are varied uses of coupons which include: to incentivize a purchase,
436:
Coupon manufacturers may or may not place restrictions on coupons limiting their transferability to ensure the coupons stay within the targeted market. Since such restrictions are not universal and are difficult and/or costly to enforce, limited coupon trading is tolerated in the industry. Organized
427:
The above applies when the retailer is the source of the coupon, since the product is offered at the post-coupon price. In jurisdictions seeking to tax more, if the coupon is issued by the manufacturer, the original price is still paid but some of the price is covered by the manufacturer instead of
313:
often refer to these as "coupon codes", "promotional codes", "promotion codes", "discount codes", "keycodes", "promo codes", "surplus codes", "portable codes", "shopping codes", "voucher codes", "reward codes", "discount vouchers", "referral codes" or "source codes". These are typed in before the
437:
coupon exchange clubs are commonly found in regions where coupons are distributed. Often coupons are available for purchase at some online sites, but since most coupons are not allowed to be sold, the fee is considered to be for the time and effort put into cutting out the coupons.
238:
Coupons can be used to research the price sensitivity of different groups of buyers (by sending out coupons with different dollar values to different groups). Time, location and sizes (e.g. five pound vs. 20 pound bag) affect prices; coupons are part of the
189:, the second ruler of the Islamic Caliphate, introduced several reforms such as the introduction of food rationing using coupons, which were given to those in need and could be exchanged for wheat and flour.
67:. They are often widely distributed through mail, coupon envelopes, magazines, newspapers, the Internet (social media, email newsletter), directly from the retailer, and mobile devices such as cell phones.
77:
estimates that four families in five use coupons. "Only about 4 percent" of coupons received were redeemed. Coupons can be targeted selectively to regional markets in which price competition is great.
258:
Coupons issued by the manufacturer of a product may be used at any coupon-accepting store that carries that product. Part of their function is to advertise their offerings and attract new customers.
282:, coupon ID numbers, holographic seals, and watermarked paper as protection from unauthorized copying or use. Other than newspapers, there are also coupon book publishers and retailers who compile
278:
Historically, verifying the discount offered has been via presenting coupons clipped from newspapers or received in the mail. Some retailers and companies use verification methods such as unique
998:
262:
Some grocery stores regularly double or even triple the value of coupons to bring customers into their stores. Periodic special events double or triple coupon values on certain days or weeks.
196:
Believed to be the first coupon ever, this ticket for a free glass of Coca-Cola was first distributed in 1888 to help promote the drink. By 1913, the company had redeemed 8.5 million tickets.
617:
Hamid, Shadi (August 2003), "An
Islamic Alternative? Equality, Redistributive Justice, and the Welfare State in the Caliphate of Umar", Renaissance: Monthly Islamic Journal, 13 (8) (see
314:
sale is finalized. Marketers can use different codes for different channels or groups in order to differentiate response rates. Free shipping and cashback are additional inducements.
721:
424:
to be paid by the consumer. The most consumer-friendly tax situation taxes the actual price paid, including when the store does double and triple coupon reductions.
80:
Most coupons have an expiration date, although
American military commissaries overseas honor manufacturers' coupons for up to six months past the expiration date.
752:
651:
214:
like free flatware. In 1937 the coupons were printed on the outside of packages. The loyalty program ended in 2006, one of the longest loyalty programs.
949:
Banerjee, Syagnik (Sy), Poddar Amit, Yancey, Scott and McDowell
Danielle (2011), "Measuring Intangible Effects of M-Coupon Campaigns on Non-Redeemers"
1161:
1066:
899:
74:
984:
803:
1046:
837:
729:
63:
Customarily, coupons are issued by manufacturers of consumer packaged goods or by retailers, to be used in retail stores as a part of
403:
160:
123:
444:
not only said "the traffic is legal" regarding selling airline discount coupons, but wrote "check the commercial notices column in
1087:
618:
1154:
325:
32:
822:
661:
1012:
552:
573:
1098:
first time .. since the war .. 3,000 people to administer .. $ 2 million just for printing coupons
596:
230:
reduce a price, provide a free sample, or to aid marketers in understanding the demographics of their customer.
1537:
49:
328:, and presented at the store or online. These also have advertising benefits even after their expiration date.
1542:
1173:
1147:
1131:
346:
255:
store coupons: issued by the store itself. Some stores will also accept store coupons issued by competitors.
24:
999:"PS 2007(5), Sales Tax Treatment of Coupons, Scan Cards, Cash Equivalents, Promotional Items, and Rebates"
964:
1398:
1301:
1212:
1207:
656:
200:
917:
936:
Banerjee, Sy, and Yancey Scott (2010), "Enhancing Mobile Coupon
Redemption in Fast Food Campaigns",
1119:
817:
464:
211:
1092:
1071:
1051:
969:
922:
780:
757:
557:
532:
57:
53:
841:
753:"More makers of consumer goods are delivering samples of their products right to the front door"
192:
455:
During war time or economic hardships, trading or selling ration coupons is an economic crime.
1393:
1202:
799:
480:
73:
reported "more than 900 manufacturers' coupons were distributed" per household, and that "the
684:
373:
1316:
1027:
636:
310:
182:
134:
97:
20:
775:
1501:
884:
867:
689:
527:
486:
210:
began a loyalty points program and began issuing coupons that could be used to redeem for
90:
64:
270:
Coupons exist in more than one form, and are acquired by customers in a variety of ways.
1516:
1197:
703:
1126:
377:
1531:
1491:
1377:
1362:
1331:
1321:
1306:
1263:
1247:
496:
491:
469:
240:
207:
1496:
1470:
1341:
1278:
501:
417:
335:
218:
217:
In
Australia consumers first came in contact with couponing when a company called
862:
1506:
1460:
1273:
1227:
1222:
474:
294:
By the mid-1990s, "couponing had also moved to the internet." An early term was
1465:
1311:
1293:
1242:
339:
1511:
1434:
1429:
1403:
1237:
1232:
421:
1067:"Held in Ratio Frauds: 3 Seized in Nassau for Selling Coupons for Gasoline"
900:"Consumers Find More Ways to Save With Downloadable Coupons on Redplum.com"
302:. Later on the term "downloadable coupons" came into use. Options include:
1114:
1475:
1455:
1439:
1424:
1372:
1357:
1336:
1326:
1283:
1217:
321:
16:
Document, paper or electronic, to provide a discount on goods or services
221:
promoted offers and discounts on the back of shopping receipts in 1986.
283:
279:
37:
36:
Food stuff ration coupons types I–V for direct laborers and workers in
1268:
1192:
1170:
796:
Why
Popcorn Costs So Much at the Movies: And Other Pricing Puzzles
31:
1139:
1419:
448:
or the classified advertising section under 'Miscellaneous') in
186:
1143:
1187:
356:
106:
94:. In Britain, the United States, and Canada it is pronounced
48:
is a ticket or document that can be redeemed for a financial
143:
722:"Meet the king of Australia's docket advertising industry"
149:
112:
882:
Gregory Dalton (February 22, 1999). "Clipless
Coupons".
385:
965:"How to Get Loyalty Card Prices Without Loyalty Cards"
161:
152:
140:
124:
115:
103:
528:"Someday, Store Coupons May Tap You on the Shoulder"
320:: Smartphone based, these are often distributed via
146:
109:
1484:
1448:
1412:
1386:
1350:
1292:
1256:
1180:
547:
545:
543:
137:
100:
1088:"Polish meat-rationing plan called highly complex"
634:Geuss, Megan (October 2010). "First Coupon Ever".
597:"A Nation Divided on How to Say the Word "Coupon""
521:
519:
517:
629:
627:
428:the consumer and the full price remains taxable.
286:and coupons into books, either for sale or free.
985:"وزارت کار خبر داد: گسترش اقتصاد کوپنی در ایران"
19:For coupons for interest payments on bonds, see
918:"In Lean Times, Online Coupons Are Catching On"
131:. A common alternate American pronunciation is
770:
768:
710:, Harvard Business School Press, Boston, 1996.
1155:
1026:Al Sunshine; Lee Zimmerman (August 8, 2011).
652:"The Chronicle Of Coca-Cola: The Candler Era"
574:"AAFES, DeCA still accepting expired coupons"
338:; these have increasingly been superseded by
8:
951:Journal of Research in Interactive Marketing
938:Journal of Research in Interactive Marketing
1162:
1148:
1140:
640:. Vol. 18, no. 11. p. 104.
404:Learn how and when to remove this message
251:Grocery coupons come in two major types:
88:The word is of French origin, pronounced
916:Claire Cain Miller (November 26, 2008).
191:
513:
75:United States Department of Agriculture
1047:"Discount Coupons Still Find a Market"
904:Filed Under: Clipless Coupons, Redplum
89:
7:
838:"Grocery Stores That Double Coupons"
816:Charles Duhigg (February 16, 2012).
553:"Store-Coupon use sores and spreads"
526:Randall Stross (December 25, 2010).
420:, coupons may or may not reduce any
243:. So is knowing about the customer.
595:Duryee, Tricia (November 6, 2011).
440:Some types of coupons may be sold.
347:Iranian government national rations
963:Bob Tedeschi (September 1, 2010).
818:"How Companies Learn Your Secrets"
14:
334:: Related to classic coupons are
1125:
1113:
720:Grey, Justin (11 January 2013).
361:
133:
96:
1045:Paul Grimes (October 7, 1979).
751:Dana Canedy (January 2, 1998).
386:check for citation inaccuracies
1086:John Darnton (March 3, 1981).
181:During the great famine of 18
1:
1130:The dictionary definition of
683:Brad Tuttle (April 6, 2010).
599:. Dow Jones & Company Inc
940:, Vol. 4 Iss: 2, pp.97 - 110
823:The New York Times Magazine
1559:
18:
685:"The History of Coupons"
726:My Business (Australia)
450:The Wall Street Journal
25:Coupon (disambiguation)
197:
41:
23:. For other uses, see
1302:Continuous stationery
1213:Corrugated fiberboard
902:. December 15, 2011.
871:. September 15, 2003.
794:McKenzie, Richard B.
195:
35:
1122:at Wikimedia Commons
1075:. December 12, 1942.
576:. Stars and Stripes
465:Canadian Tire money
349:have a mobile app.
1093:The New York Times
1072:The New York Times
1052:The New York Times
970:The New York Times
923:The New York Times
781:The New York Times
758:The New York Times
708:The Loyalty Effect
558:The New York Times
533:The New York Times
446:The New York Times
442:The New York Times
198:
71:The New York Times
56:when purchasing a
42:
1525:
1524:
1394:Ingrain wallpaper
1203:Coffee cup sleeve
1118:Media related to
1028:"Selling Coupons"
804:978-0-387-76999-8
784:. April 14, 1982.
732:on 20 August 2016
657:Coca-Cola Company
481:Extreme Couponing
416:Depending on the
414:
413:
406:
1550:
1164:
1157:
1150:
1141:
1129:
1117:
1101:
1100:
1083:
1077:
1076:
1063:
1057:
1056:
1042:
1036:
1035:
1023:
1017:
1016:
1009:
1003:
1002:
995:
989:
988:
981:
975:
974:
960:
954:
947:
941:
934:
928:
927:
913:
907:
906:
896:
890:
889:
879:
873:
872:
859:
853:
852:
850:
849:
840:. Archived from
834:
828:
827:
813:
807:
792:
786:
785:
772:
763:
762:
748:
742:
741:
739:
737:
728:. Archived from
717:
711:
701:
695:
694:
680:
674:
673:
671:
669:
660:. Archived from
648:
642:
641:
631:
622:
615:
609:
608:
606:
604:
592:
586:
585:
583:
581:
569:
563:
562:
549:
538:
537:
523:
409:
402:
398:
395:
389:
365:
364:
357:
311:Online retailers
307:Internet coupons
300:
299:
298:clipless coupons
164:
159:
158:
155:
154:
151:
148:
145:
142:
139:
127:
122:
121:
118:
117:
114:
111:
108:
105:
102:
93:
65:sales promotions
44:In marketing, a
21:Coupon (finance)
1558:
1557:
1553:
1552:
1551:
1549:
1548:
1547:
1538:Sales promotion
1528:
1527:
1526:
1521:
1480:
1444:
1408:
1382:
1346:
1288:
1252:
1176:
1168:
1110:
1105:
1104:
1085:
1084:
1080:
1065:
1064:
1060:
1044:
1043:
1039:
1025:
1024:
1020:
1011:
1010:
1006:
997:
996:
992:
987:. 27 June 2023.
983:
982:
978:
962:
961:
957:
948:
944:
935:
931:
915:
914:
910:
898:
897:
893:
885:InformationWeek
881:
880:
876:
868:Advertising Age
861:
860:
856:
847:
845:
836:
835:
831:
815:
814:
810:
793:
789:
774:
773:
766:
750:
749:
745:
735:
733:
719:
718:
714:
702:
698:
682:
681:
677:
667:
665:
664:on 10 July 2016
650:
649:
645:
633:
632:
625:
616:
612:
602:
600:
594:
593:
589:
579:
577:
572:Reed, Charlie.
571:
570:
566:
551:
550:
541:
525:
524:
515:
510:
487:Loyalty program
461:
434:
410:
399:
393:
390:
383:
366:
362:
355:
297:
296:
292:
276:
268:
249:
247:Grocery coupons
236:
227:
179:
174:
162:
136:
132:
125:
99:
95:
91:[kupɔ̃]
86:
28:
17:
12:
11:
5:
1556:
1554:
1546:
1545:
1543:Paper products
1540:
1530:
1529:
1523:
1522:
1520:
1519:
1517:Security paper
1514:
1509:
1504:
1499:
1494:
1488:
1486:
1482:
1481:
1479:
1478:
1473:
1468:
1463:
1458:
1452:
1450:
1446:
1445:
1443:
1442:
1437:
1432:
1427:
1422:
1416:
1414:
1410:
1409:
1407:
1406:
1401:
1396:
1390:
1388:
1384:
1383:
1381:
1380:
1375:
1370:
1365:
1360:
1354:
1352:
1348:
1347:
1345:
1344:
1339:
1334:
1329:
1324:
1319:
1314:
1309:
1304:
1298:
1296:
1290:
1289:
1287:
1286:
1281:
1276:
1271:
1266:
1260:
1258:
1254:
1253:
1251:
1250:
1245:
1240:
1235:
1230:
1225:
1220:
1215:
1210:
1208:Corrugated box
1205:
1200:
1198:Cigarette pack
1195:
1190:
1184:
1182:
1178:
1177:
1169:
1167:
1166:
1159:
1152:
1144:
1138:
1137:
1123:
1109:
1108:External links
1106:
1103:
1102:
1078:
1058:
1037:
1018:
1015:. May 6, 2020.
1004:
990:
976:
955:
953:, forthcoming.
942:
929:
908:
891:
874:
854:
829:
808:
787:
764:
743:
712:
704:Fred Reichheld
696:
675:
643:
623:
610:
587:
564:
561:. May 5, 1982.
539:
512:
511:
509:
506:
505:
504:
499:
494:
489:
484:
477:
472:
467:
460:
457:
433:
430:
412:
411:
369:
367:
360:
354:
351:
344:
343:
329:
315:
291:
288:
275:
272:
267:
264:
260:
259:
256:
248:
245:
235:
232:
226:
225:Types and uses
223:
178:
175:
173:
170:
85:
82:
15:
13:
10:
9:
6:
4:
3:
2:
1555:
1544:
1541:
1539:
1536:
1535:
1533:
1518:
1515:
1513:
1510:
1508:
1505:
1503:
1500:
1498:
1495:
1493:
1492:Drink coaster
1490:
1489:
1487:
1483:
1477:
1474:
1472:
1469:
1467:
1464:
1462:
1459:
1457:
1454:
1453:
1451:
1447:
1441:
1438:
1436:
1433:
1431:
1428:
1426:
1423:
1421:
1418:
1417:
1415:
1411:
1405:
1402:
1400:
1397:
1395:
1392:
1391:
1389:
1385:
1379:
1378:Visiting card
1376:
1374:
1371:
1369:
1366:
1364:
1363:Business card
1361:
1359:
1356:
1355:
1353:
1349:
1343:
1340:
1338:
1335:
1333:
1332:Postage stamp
1330:
1328:
1325:
1323:
1322:Manila folder
1320:
1318:
1315:
1313:
1310:
1308:
1307:Greeting card
1305:
1303:
1300:
1299:
1297:
1295:
1291:
1285:
1282:
1280:
1277:
1275:
1272:
1270:
1267:
1265:
1264:Facial tissue
1262:
1261:
1259:
1255:
1249:
1248:Shipping tube
1246:
1244:
1241:
1239:
1236:
1234:
1231:
1229:
1226:
1224:
1221:
1219:
1216:
1214:
1211:
1209:
1206:
1204:
1201:
1199:
1196:
1194:
1191:
1189:
1186:
1185:
1183:
1179:
1175:
1172:
1165:
1160:
1158:
1153:
1151:
1146:
1145:
1142:
1136:at Wiktionary
1135:
1134:
1128:
1124:
1121:
1116:
1112:
1111:
1107:
1099:
1095:
1094:
1089:
1082:
1079:
1074:
1073:
1068:
1062:
1059:
1054:
1053:
1048:
1041:
1038:
1033:
1029:
1022:
1019:
1014:
1008:
1005:
1000:
994:
991:
986:
980:
977:
972:
971:
966:
959:
956:
952:
946:
943:
939:
933:
930:
925:
924:
919:
912:
909:
905:
901:
895:
892:
888:. p. 87.
887:
886:
878:
875:
870:
869:
864:
858:
855:
844:on 2009-09-19
843:
839:
833:
830:
825:
824:
819:
812:
809:
805:
801:
797:
791:
788:
783:
782:
777:
771:
769:
765:
760:
759:
754:
747:
744:
731:
727:
723:
716:
713:
709:
705:
700:
697:
692:
691:
686:
679:
676:
663:
659:
658:
653:
647:
644:
639:
638:
630:
628:
624:
620:
614:
611:
598:
591:
588:
575:
568:
565:
560:
559:
554:
548:
546:
544:
540:
535:
534:
529:
522:
520:
518:
514:
507:
503:
500:
498:
497:Split payment
495:
493:
492:Trading stamp
490:
488:
485:
483:
482:
478:
476:
473:
471:
470:Coupon (bond)
468:
466:
463:
462:
458:
456:
453:
451:
447:
443:
438:
431:
429:
425:
423:
419:
408:
405:
397:
394:December 2023
387:
381:
379:
375:
370:This section
368:
359:
358:
352:
350:
348:
341:
337:
336:loyalty cards
333:
330:
327:
323:
319:
316:
312:
308:
305:
304:
303:
301:
289:
287:
285:
281:
273:
271:
265:
263:
257:
254:
253:
252:
246:
244:
242:
241:marketing mix
233:
231:
224:
222:
220:
215:
213:
209:
208:Betty Crocker
204:
202:
194:
190:
188:
184:
176:
171:
169:
167:
166:
157:
130:
129:
120:
92:
84:Pronunciation
83:
81:
78:
76:
72:
68:
66:
61:
59:
55:
51:
47:
39:
34:
30:
26:
22:
1497:Filter paper
1471:Playing card
1367:
1342:Post-it note
1279:Toilet paper
1132:
1097:
1091:
1081:
1070:
1061:
1050:
1040:
1032:CBSlocal.com
1031:
1021:
1013:"TAX.NY.gov"
1007:
993:
979:
968:
958:
950:
945:
937:
932:
921:
911:
903:
894:
883:
877:
866:
857:
846:. Retrieved
842:the original
832:
821:
811:
795:
790:
779:
756:
746:
734:. Retrieved
730:the original
725:
715:
707:
699:
688:
678:
666:. Retrieved
662:the original
655:
646:
635:
613:
601:. Retrieved
590:
578:. Retrieved
567:
556:
531:
502:Ration stamp
479:
454:
449:
445:
441:
439:
435:
426:
418:jurisdiction
415:
400:
391:
376:that do not
372:may contain
371:
345:
331:
324:over SMS or
317:
306:
295:
293:
277:
269:
261:
250:
237:
228:
219:Shopa Docket
216:
205:
199:
180:
87:
79:
70:
69:
62:
45:
43:
29:
1507:Paper model
1461:Paper craft
1387:Decorations
1274:Paper towel
1228:Oyster pail
1223:Molded pulp
863:"printable"
776:"Best Buys"
475:Drug coupon
340:mobile apps
40:, 1976–1986
1532:Categories
1466:Paper toys
1449:Recreation
1312:Index card
1294:Stationery
1243:Paperboard
1181:Containers
848:2010-04-13
508:References
290:Electronic
266:Conveyance
185:(638 CE),
1512:Sandpaper
1435:Newsprint
1430:Newspaper
1404:Wallpaper
1351:Financial
1238:Paper cup
1233:Paper bag
422:sales tax
374:citations
206:In 1929,
201:Coca-Cola
1476:Quilling
1456:Confetti
1440:Pamphlet
1425:Magazine
1373:Passbook
1358:Banknote
1337:Postcard
1327:Notebook
1284:Wet wipe
1218:Envelope
1174:products
459:See also
380:the text
353:Taxation
322:WAP Push
284:vouchers
280:barcodes
234:Function
212:premiums
50:discount
1257:Hygiene
1120:coupons
806:, 2008.
736:20 July
706:(1996)
668:20 July
432:Trading
384:Please
172:History
58:product
38:Vietnam
1368:Coupon
1317:Letter
1269:Napkin
1193:Carton
1133:coupon
802:
619:online
603:May 8,
580:1 July
378:verify
318:Mobile
177:Origin
54:rebate
46:coupon
1485:Other
1413:Media
1171:Paper
637:Wired
274:Paper
1502:Form
1420:Book
800:ISBN
738:2016
690:Time
670:2016
605:2014
582:2013
332:Apps
187:Umar
165:-pon
128:-pon
1399:Mat
1188:Box
326:MMS
163:KEW
144:juː
126:KOO
52:or
1534::
1096:.
1090:.
1069:.
1049:.
1030:.
967:.
920:.
865:.
820:.
798:.
778:.
767:^
755:.
724:.
687:.
654:.
626:^
555:.
542:^
530:.
516:^
452:.
309::
183:AH
168:.
107:uː
60:.
1163:e
1156:t
1149:v
1055:.
1034:.
1001:.
973:.
926:.
851:.
826:.
761:.
740:.
693:.
672:.
621:)
607:.
584:.
536:.
407:)
401:(
396:)
392:(
388:.
382:.
342:.
156:/
153:n
150:ɒ
147:p
141:k
138:ˈ
135:/
119:/
116:n
113:ɒ
110:p
104:k
101:ˈ
98:/
27:.
Text is available under the Creative Commons Attribution-ShareAlike License. Additional terms may apply.
